FDA regulates prescription drug advertising under the authority of the Federal Food, Drug, and Cosmetic Act (FDCA) and the implementing regulations. In 2018, after observing an increase in quantitative presentations of efficacy and risk information

Continue Reading Key updates from FDA’s latest guidance on presenting efficacy and risk data in DTC promotion


Written by: Maggie Craig, Kelsey Tavares

The Federal Trade Commission (FTC) has issued its Health Products Compliance Guidance (the Health Products Guidance), updating and replacing the Dietary Supplements: An Advertising Guide for Industry from

Continue Reading Guest Blog: FTC’s expansive new advertising compliance guidance covers marketing of any health-related product